Hannibal

Campaign
Agency Network: 
Published/Aired: 
January 2013
16400:  Hannibal
16400 Outdoor Ad -  Hannibal

Also From This Campaign 2

Description

16400 is Finland’s most comprehensive contact information service who needed a tactical top of mind campaign. The fact is that we feel a call from an unknown number quite uncomfortable. We dramatized that insight and the result was concept Scary Numbers. Finnish cell phone numbers start very often with 050, so that is the visual key to understand that a cell phone number forms the mask.

Outdoor advertisement created by TBWA, Finland for 16400, within the category: Professional Services.

Caption

Don't Be Scared of an Unknown Number. 16400

Advertising Agency: TBWA\Helsinki, Helsinki, Finland
Creative Director: Tommy Mäkinen
Art Director / Illustrator: Miika Kumpulainen
Copywriter: Juuso Kalliala
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EtaKi's picture

Nice. Good art.

EtaKi
Activity Score 121
Creative Director
kleenex's picture

The art is good, but very confusing if you do not know what this is for,

kleenex
Activity Score 58777
Web Designer/Developer
DaAvitar's picture

I don't get it.....

DaAvitar
Activity Score 198
faissalo's picture

nice art but wth is it for

faissalo
Activity Score 728
Art Director |

Nice init

Get Free Talk and Text's picture

looks pretty.

pretty boring.

Get Free Talk a...
Activity Score 37
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