We made Istanbul street names which have the most common dog names, our channels. While preserving the placement of street signs, we turned them into the collars on our street posters. And by the photos we have added to Google Street View, we managed to let people who didn’t pass these streets, to see our V-pati posters.
Integrated advertisement created by WPP, Turkey for Vodafone, within the category: Electronics, Technology.
Post Production: 1000Volt
Photographer: Ozan Çakmak
Agency Producer: Gamze Bayındır Gedik
Account Management: Sezin Özçelik Güneş, Kübra Sabancı, Zeynep Dinçer
Strategic Planning: Koray Serin, Deniz Cemiloğlu
Art Director: Ümit Aydın
Copywriter: Cem Etyemez, Ozan Yücekuş
Creative Directors: Erkan Kaya, İlker Dağlı
Executive Creative Director: Ayşe Aydın