Popular Valencian actor Nacho Fresneda is the voice of the campaign and recites ‘Esto es Amor’, a famous poem by Spanish Golden Age Poet Lope de Vega (1562-1635), who lived for several years in Valencia.
Integrated advertisement created by Serviceplan, Spain for Turisme Comunitat Valenciana, within the category: Hospitality, Tourism.
Account Managers: Carmen Sahuquillo, Luís Tormo, Miguel Blasco
Executive Creative Director: Emilio Valverde
Art Director: Carlos Alcácer
Digital Director: Javier Ruiz
Copywriter: Lope de Vega
Copywriter: Pablo Tesio
Account Director: Victoria Mirasol
Client Services Supervisor: Rafa Serra
Producer: Carlos Avellana
Producer: Cayetano González
Producer: Gonzalo Boronat