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Travel Tours Diwali Campaign

Published/Aired: 
October 2019
Travel Tours: Travel Tours Diwali Campaign
Travel Tours: Travel Tours Diwali Campaign
Travel Tours: Travel Tours Diwali Campaign
Travel Tours Integrated Ad - Travel Tours Diwali Campaign
Travel Tours Integrated Ad - Travel Tours Diwali Campaign
Travel Tours Integrated Ad - Travel Tours Diwali Campaign

Description

Diwali is not only one of the biggest festivals in India, it is also a time when a lot of Indians choose to holiday abroad. Leveraging this habit, Travel Tours, one of India’s top travel aggregators, has come out with a campaign that prompts Indians to ‘start a new journey this Diwali.’ Visually, the concept of showcasing flight paths out of India is inspired by 3 popular firecrackers, the Rocket, the Anaar (Flower Pot), and the Chakra (Wheel).

Caption

Start a new journey this Diwali.

Advertising Agency: Madras Brand Solutions, Bangalore, India
President: Vikram Menon
Senior Vice President: Sriram Sunder
Creative Directors: Ajit Devadason / Sendil Kumar
Art Directors: Vinay Saya / Ajit Devadason
Copywriters: Sendil Kumar / Ajay S Kurpad
Illustrator: Vinay Saya
Animator: Arindam Dey
Client Service Director: Narayan Ganeshan
Group Account Manager: Malvika Sekhar
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