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#TwoBinsLifeWins

Agency Network: 
Published/Aired: 
February 2020
Tata: #TwoBinsLifeWins
Tata: #TwoBinsLifeWins
Tata Integrated Ad - #TwoBinsLifeWins
Tata Integrated Ad - #TwoBinsLifeWins

Description

#TwoBinsLifeWins gives voice to conservancy workers and their families. In a bid to engage citizens to adopt improved waste management practices, Tata Trusts, through its programme, Mission Garima, has launched a campaign -- #TwoBinsLifeWins. The campaign brings to light the story of a child whose father has to segregate waste in sewers because citizens wouldn’t.

Integrated advertisement created by FCB, India for Tata, within the categories: Health, Public Interest, NGO.

Advertising Agency: FCB Ulka, Mumbai, India
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