Time to listen to your T-shirt
Published/Aired:
April 2020Posted:
April 10, 2020
Description
Over the past few years T-shirts of iconic metal bands such as AC/DC, Iron Maiden and Mötorhead have become popular fashion items for anyone but metal heads. Belgian radio station, Studio Brussel decided to play on this fact to draw a bigger crowd to its annual metal special called, The Loudest List (De Zwaarste Lijst in Dutch). The call to action of the campaign is simple: time to listen to your T-shirt.
Caption
Time to listen to your T-shirt
Advertising Agency: Mutant, Belgium
Agency website: http://www.mutant.be
Creative Director: Odin Saillé
Art Director: Johan Van Oeckel
Copywriter: Olaf Meuleman
Account: Sophie M'Sallem
Published: April, 2020
Agency website: http://www.mutant.be
Creative Director: Odin Saillé
Art Director: Johan Van Oeckel
Copywriter: Olaf Meuleman
Account: Sophie M'Sallem
Published: April, 2020
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