Fans Pure of Heart

Agency Network: 
December 2019


Tesapará is a dog from the city of Pedro Juan Caballero, in the north of Paraguay. One day she met the coach of the local city team, 2 de May, with whom she forged a very close relationship with. This story became viral and it spread around the world.

Integrated advertisement created by Craniux, Paraguay for Saltarín Rojo, within the categories: Pets, Public Interest, NGO, Sports.

Advertising Agency: Craniux, Asunción, Paraguay
Creative Director/ Copywriter: Panchi Galarce
Art Directors: Raúl Ortiz, Darío Martinez
Account Director: Diego Chirife
Graphic Designer: Ferniko
Edition: Federico Demestri
Production: Gonzalo Irún
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