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FLAME-GRILLED TANNER

Published/Aired: 
July 2019
Miami Ad School: FLAME-GRILLED TANNER
Miami Ad School Integrated Ad - FLAME-GRILLED TANNER

Description

Flame-Grilled Tanner
A special fake skin lotion made out of our flame-grilled burgers oil. BK fans can now grill themselves.

Insight
Summer is coming, and many people love a succulent flame-grilled burger.

Idea
An April Fools prank launching a new tanning lotion, made out of dripped burger oil, for those who would enjoy grilling themselves under a blasting sun.

How to?
On March 25th we launch the official commercial, and wait until April 1st. Flame-Grilled Tanner will be available to be picked up at every Burger King restaurant.

Entrant Company: Miami ad school, São Paulo, Brazil
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