Raccoon the Dishwasher

Agency Network: 
March 2019


Online+Offline viral advertising campaign leaded by a usual raccoon, that raised sales of dishwashing machines in the online store Kaspi.kz up to 41,25%.

Integrated advertisement created by Grey, Kazakhstan for Kaspi.kz, within the categories: House, Garden, Retail Services.

Advertising Agency: GForce/Grey, Almaty, Kazakhstan
Creative Director: Yevgeniy Kostylev
Creative Group Head: Nikita Frankovskiy
Designers: Yuriy Voronin, Eric Usmanov
Managing Director: Yuliya Tushina
Account Director: Anna Timofeyeva
Account Executive: Elmira Issa
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kleenex's picture

Well the idea worked.

Activity Score 58777
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