Description
A social awareness campaign against child obesity. "The heavy child suffers in silence" is a campaign against child obesity. The project treats the child obesity issue from an unexpected perspective: beyond what everybody sees, the obese children experiments real emotional, psychological and social problems because of their conditions, all leads to a vicious circle.
This student campaign titled 'The heavy child suffers in silence' was published in Romania in November, 2019. It was created for the brand: Fă Ceva, by ad school: National University of Arts Bucharest. This Integrated medium campaign is related to the Health industry and contains 9 media assets. It was submitted over 4 years ago by Oana Maries.
Credits
Advertising School: National University of Arts Bucharest, Bucharest, Romania
Concept, Design, Illustration: Oana Mărieș
Coordinator: Conf. Univ. Dr. Marina Teodorescu