ADVERTISING

Burger King

#ITSaWHOPPER, Read Between The Lines, Deepfake Whopper, F...

Description

Hijack social media on April Fools Day to engage 18-24 year olds. To make this happen, a group of celebrities will simultaneously announce their pregnancies, only to reveal that they're pregnant with a food baby from Burger King.

This student campaign titled '#ITSaWHOPPER, Read Between The Lines, Deepfake Whopper, F...' was published in United States in April, 2019. It was created for the brand: Burger King, . This Integrated medium campaign is related to the Food industry and contains 33 media assets. It was submitted over 4 years ago.

Credits

Entrant Company: The University of Texas at Austin, Austin, United States

ADVERTISING

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