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Burger King

A Typical Whopper, The King’s Smuggle Challenge

Description

The first of April is internationally known as the day of the pranks, yet the following date, World Autism Awareness Day, doesn’t receive as much attention. April Fools’ may actually be the most challenging day for someone with autism because many of those on the spectrum have great difficulties comprehending humour and don't react well to changes. Burger King will shift the spotlight from April Fools' Day to the following date, International Autism Awareness Day, by continuing to serve everyone's favourite burger just the way it is.

This student campaign titled 'A Typical Whopper, The King’s Smuggle Challenge' was published in Germany in June, 2019. It was created for the brand: Burger King, . This Integrated medium campaign is related to the Food industry and contains 5 media assets. It was submitted over 4 years ago.

Credits

Entrant Company: Miami Ad School, Berlin, Germany
Art Director: Karl Johan Linderoth
Copywriter: Giovanna Ribeiro Carneiro Cunha Per
Copywriter: Pedro Mendonça de Almeida Arvati
Art Director: Bitchiko Varshanidze

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