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The Flip

School: 
Published/Aired: 
September 2019
Adidas: The Flip
Adidas: The Flip
Adidas: The Flip
Adidas: The Flip
Adidas: The Flip
Adidas: The Flip
Adidas: The Flip
Adidas Integrated Ad - The Flip
Adidas Integrated Ad - The Flip
Adidas Integrated Ad - The Flip
Adidas Integrated Ad - The Flip
Adidas Integrated Ad - The Flip
Adidas Integrated Ad - The Flip
Adidas Integrated Ad - The Flip

Description

Young female athletes think that it is impossible to achieve a professional sports career, and statistics can demonstrate that. Coincidentally our logo is a mirror of this statistics, so we do what we needed to do: flip our logo to flip the problem around.

Integrated advertisement created by Nogma, Colombia for Adidas, within the category: Sports.

Advertising School: Nogma, Bogotá, Colombia
Art Director: Michael Martínez
Copywriter: Camila Ordóñez Bozzi
Copywriter: Sebastián Suárez Gnecco
Copywriter: Stephan Martínez
Copywriter: Valeria Silva
Motion Graphics: Juan Fernando B
Motion Graphics: Ricardo Solano
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