Published/Aired: 
August 2007

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Description

Philips RobotSkin latest moisturizing shaving system in UK. This new electric razor from Philips teams up with Nivea for Men to create the latest shaving syste. The campaign is a mix of Internet sites, sci-fi robot animation, interactivity, and an interesting storyline.

Advertising Agency: DDB, London, UK
Art Director: Mark Thompson
Copywriter: Dave Newbold
Planner: Matt Dyke
Production Company: Short Films, London
Director: Bruno Aveillan
Producer: Ben Mann
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Highest Rated

romeodeo's picture

Veeeery reminds me of Bjork's 'All is full of love' video
http://www.youtube.com/watch?v=EjAoBKagWQA

romeodeo
ryzhkov's picture

wow. scary.

ryzhkov
Activity Score 57
Copywriter
andrej dwin's picture

why scary?
weird, sure.
not sure if I like it. definitely catches the audience's eye, but it seems to me it was more about the production budget than about the idea.

http://checkthistrick.blogspot.com
*the best skate/snow/surfing videos and pictures.
*updated daily!

andrej dwin
Activity Score 937
Copywriter at Publicis Austria |

AdArena: Sex Sells
http://www.adarena.net

stereodeluxe's picture

veeeeeery cool.

stereodeluxe
Activity Score 176
Graphic Designer
romeodeo's picture

Veeeery reminds me of Bjork's 'All is full of love' video
http://www.youtube.com/watch?v=EjAoBKagWQA

romeodeo
jedbans's picture

Yep, had the very same feeling about this ad... Bjork all the way.

jedbans
Activity Score 52
Copywriter |

"I don't need to fight to prove I'm right"

postman's picture

This is too weird for me. Shaving that feels like having a shower with a robot lady? I don't know...

postman
Activity Score 941
Other
kalpesh78's picture

nice one..

kalpesh78
Activity Score 2496
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

am-o's picture

yea, where is bjork?

am-o
Activity Score 162
Art Director at Tribal DDB
Ad Junkie At Large's picture

agreed, lesbian robot love woulda made a better spot haha

Ad Junkie At Large
Activity Score 552
Art Director
Chough's picture

Beautifil, and kind of erotic. Now that's worrying!

Chough
Activity Score 147
Creative Director
BOOBJOB LOOBCANNON's picture

I love it, and yeas it is kind of erotic.

A fresh ad for shaving stuff.

BOOBJOB LOOBCANNON
Activity Score 1818
Other |

We're going to need more lube.

ccsman04's picture

I sure was stimulated, not only in my pants but to purchase Nivea products... NICE!

ccsman04
Activity Score 165
Ad_Lizard's picture

Well, then, I guess it's working.

Ad_Lizard
Activity Score 71
Art Director
takk's picture

Emotional and sensual ! Very cinematic ! I LOVE it !!!

takk
linofutur's picture

Not too many product shots, beautiful frames, poetic atmosphere... When I watch ads like this one, I start to like advertising again...

linofutur
Olak's picture

Amazing ! On youtube, I also liked the ads " Thermasilk dagger" and "Magnum 5 senses" from the same director.

Olak
Kingbastard's picture

who made the music used in this quality advert?

Kingbastard
DesktopHero's picture

I need to know who made this song anybody know who? email me if u do. thx

DesktopHero
Guest's picture

damnit why doesnt anyone make a good site, where all those songs come together, and when you type in google " phillips robot SONG" it wil god damn find it!:P im sick of it... they should publish it, because the song is way better then the commercial.

Guest
Guest's picture

damnit why doesnt anyone make a good site, where all those songs come together, and when you type in google " phillips robot SONG" it wil god damn find it!:P im sick of it... they should publish it, because the song is way better then the commercial. i heard it was from Raphael Ibanez Di Garayo bUT he not exist online so

Guest
Raphaël Ibanez de Garayo's picture

I'm glad you appreciated the philips ad music. You can hear more of my work on www.raphaelibanez.com/news.html
Many thanks ! R.I.G

Raphaël Ibanez ...
Guest's picture

All is full of love, :) the music is very Björkish.... :)

Guest
Guest's picture

Great creative for a fundamentally different shaving system. This is about skin and sensuality, not about beard and Gillette style machoism. Well done to the Philips Marcom guy who got this signed off. Best Philips ad ion a long time...

Guest
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