E-commerce giant Zalando is on a journey to becoming more relevant to a new generation customers. In their latest streetwear campaign they show that Gen Z in general and streetwear enthusiasts in particular always go their own way.
Film advertisement created by Acne, Sweden for Zalando, within the categories: Fashion, Retail Services.
Executive Creative Director: Erik Bergqvist
Senior Creative: Daniel Wall
Copywriter: Rasmus Tsardakas Renhuldt
Senior Art Director: John Hammarström
Account Director: Lovisa Friman Bendz
Account Manager: Alice Kruger Santucci
Director: Daniel Wårdh
Executive Producer: Fredrik Skoglund
Producer: John Ericson
Director of Photography: Andreas Bjørseth / XOMGMT
Photographer: Vitali Gelwich