Description
This campaign was created to inform gamers about the XBox Live Arcade game titled 'Go! Go! Break Steady'. We held auditions in Toronto, Canada for B-Boys and B-Girls to come down and showoff their skills. They thought they were in for a regular audition they had no idea what was about to happen.
Film advertisement created by Taxi, Canada for Xbox, within the category: Gaming.
Advertising Agency: TAXI, Vancouver, Canada
Creative Director: Michael Mayes
Art Director: Raul Garcia
Copywriter: Matt Bielby
Director: Alex Ogus
Agency Producer: Kevin Saffer
Editor: Daniel Pruger
Creative Director: Michael Mayes
Art Director: Raul Garcia
Copywriter: Matt Bielby
Director: Alex Ogus
Agency Producer: Kevin Saffer
Editor: Daniel Pruger
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