Agency Network: 
Published/Aired: 
August 2011

Also From This Campaign 3

Description

Film advertisement created by Shelton Group, United States for Wasting Water is Weird, within the category: Public Interest, NGO.

Advertising Agency: Shelton Group, Knoxville, USA
Creative Director: Larry Washington
Associate Creative Director: Brian Kelley
Art Director: Matt Brass
Director: Benji Weinstein
Producer: Lindsey Fischbach Amoss
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Temple's picture

Now, isn't this way too sophisticated for such a simple message... What's next, Lars Von Trier for Skittles?

Temple
Activity Score 10883
Creative Director
luckyzebra's picture

kinda weird...

luckyzebra
Activity Score 93
SnarkyComment's picture

Good campaign. Really different way to present a message about a big problem.

SnarkyComment
Activity Score 8
Creative Director
morse's picture

The campaign works. Nicely done.

morse
Activity Score 17897
Art Director |

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Glut's picture

i don´t think this should work, is a big problem taking that is taken in a bad bizarre way.

Glut
Activity Score 3907
Public Relations at Glut. Ideas Boutique.
kleenex's picture

Weird. Not so sure if it works for me.

kleenex
Activity Score 57557
Web Designer/Developer
Hammad S's picture

This doesn't work for me... It's weird, so? Lots of things are weird. Eating ice cream in winter is weird but I'mma still do it.
I can't connect how some random guy comes in your bathroom to wasting water. Perhaps it's too clever, for me........

Hammad S
Activity Score 484
mdb1974's picture

...perhaps it is. Regardless though, any one who brushes their teeth after watching this ad will think about.

mdb1974
Activity Score 407
Art Director
copyninja's picture

Pretty nice, but Tom Green would have been better option to do that Tom Green shtick... That guy imitates him pretty good though.

copyninja
Activity Score 40
Copywriter
marroon's picture

Well, somehow I didn't get why it has to be weird to waste water instead of "wasteful" but for some categories of people it may work better. I am aware of water wasting in the bathroom so I have better habits now.

marroon
Activity Score 3
certaintly's picture

except wasting water isn't weird

certaintly
Activity Score 3902
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