Powered by the People, Unique Unites

Agency Network: 
August 2020


VISIT Milwaukee (, the convention & visitors bureau dedicated to providing information on all things to do in Milwaukee, is using the occasion of the Democratic National Convention to help shine a spotlight on the city. The organization has created two special 30-second films that highlight local talent and reinforce the city’s place as a cultural epicenter. They are expected to be widely disseminated over the coming days. One film, “Unique Unites,” features a music track from local artists Sista Strings. It juxtaposes unexpected and surprising elements of the city side-by-side to bring to life the idea that Milwaukee is a place for everything and everyone. As the Sista Strings sing out, “Oh, it’s good.” “Powered by the People” celebrates the people who are the fiber of this unique and modern city. It features Milwaukee Bucks and NBA MVP Giannis Antetokounmpo and is narrated by Milwaukee’s poet laureate Dasha Kelly Hamilton, who invites viewers to “come and feel a little bit of the people power for yourself.” Both films were created in partnership with the local independent advertising agency Hanson Dodge and were produced and directed using local crews.

Film advertisement created by Hanson Dodge, United States for Visit Milwaukee, within the category: Hospitality, Tourism.

Advertising Agency: Hanson Dodge, Milwaukee, United States of America
Director | Cody LaPlant Films: Cody LaPlant
Editor | Wonder Wonder: John Elmendorf
Animation | Wonder Wonder: Adam Rossenbaum
Voice Over Talent: Dasha Kelly Hamilton
Chief Executive Officer | VISIT Milwaukee: Peggy Williams-Smith
Chief Marketing Officer | VISIT Milwaukee: Megan Suardini
Senior Director Of Communications And Public Affairs | VISIT Milwaukee: Kristin Settle
Executive Creative Director | Hanson Dodge: Chris Buhrman
Creative Director | Hanson Dodge: Joe Ciccarelli
Art Directors | Hanson Dodge: Jillian Turbessi, Ben Halpin
Copywriter |Hanson Dodge: Mike Betette
Producer | Hanson Dodge: Michael Joyce
Editor | Hanson Dodge: Brad Rochford
Account Leadership | Hanson Dodge: David Pollard, Susan McBeth
Music: Pharaoh Mac, DMT
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