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Push Credit Real Good

Agency Network: 
Published/Aired: 
August 2010

Description

Visa wanted to educate people that pushing credit was the best way to use their Visa Debit card. To do this we created a spoof of the classic 90s hit ‘Push It’ by Salt-N-Pepa creating a rapping hand that brought to life this instruction. The campaign ran online and through the use of traditional and digital outdoor.

Film advertisement created by TBWA, Australia for Visa, within the category: Finance.

Advertising Agency: Whybin/TBWA Sydney, Australia
Creative Director: Matt Kemsley
Art Director: Miles Jeffreys
Copywriter: Richard Shaw
Additional credits: Sean Ashcroft, Tim Price, Mighty Nice, Luke Pavan
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Highest Rated

Guest's picture

didn't we see the finger-dj somewhere else before?

Guest
Guest's picture

It's too cute to reject! So clever and vivid which comes from sophisticated minds!

Guest
Guest's picture

i love that song

Guest
ERROR404's picture

i dont know if this includes the whole target group..

ERROR404
Activity Score 770
design akademie berlin, Hochschule für Kommunikation und Design | FH
Guest's picture

fun

Guest
Guest's picture

didn't we see the finger-dj somewhere else before?

Guest
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