Santa says "This year, you'll come to me."

Agency Network: 
December 2021


Virgin Hotels’ boozy, gossipy Santa is back again this year, and this time he has been thinking back on 1,700 years of tradition and asking: why not switch it up? He’s found the perfect spot to ride out Christmas...Virgin Hotels. Building on the wildly successful 2020 holiday campaign from Virgin Hotels and JOAN Creative, this humorous new campaign reimagines Santa as a luxe-loving, debonair gentleman enjoying the amenities of the hotel while telling the world: “This year, you come to me.”

Film advertisement created by JOAN Creative, United States for Virgin Hotels, within the categories: Hospitality, Tourism, Recreation, Leisure.

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