Once Upon a Time, Vahiné Vanilla

Agency Network: 
January 2020


The "Once Upon a Time, Vahiné Vanilla" campaign is a real invitation to travel. This film tells the story of a Vahiné vanilla pod handmade in a way that respects local communities in Madagascar. Through an immersive first-person view, consumers will be able to immerse themselves in the skin of a Vahiné vanilla from birth to consumption.

Film advertisement created by Grey, France for Vahiné, within the category: Food.

Advertising Agency: FamousGrey Paris, Paris, France
President: Bénédicte Muller
Executive Creative Director: Régis Boulanger
Executive Creative Director: Romain Repellin
Art Director: Vincent Brillet
Copywriter: Paul-Édouard Khemache
Head Of Strategic Planning: Guillaume Bilheude
Account Director: Pauline Bouvet
Account Executive: Lucie Latrobe
Production: Insurrection
Director: Frédéric Guelaff
TV Production: Cécile Caussat
Producer: Mounia Mebarki
Photographer: Ludo Roy
Photographer: Mathis Héraud
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