Agency Network: 
June 2009

Also From This Campaign 2


Film advertisement created by GSD&M, United States for US Air Force, within the category: Professional Services.


It’s not science fiction. It’s what we do every day.

Advertising Agency: GSD&M Idea City, USA
Group Creative Directors: Tom Gilmore, Rich Tlapek
Executive Creative Director: Mark Taylor
Art Director: Christopher Colton
Writer: Travis Waid
Executive Producer: Monique Veillette
Producer: Aaron Kovan
Prod Company: MJZ
Director: Phil Joanou
Editor: Paul Norling / Beast Editorial
Account Service: Lee Pilz, Norah Rudyk
Marketplace Planning: John D’Acierno, Madhavi Reese
Visual effects Agency: Mass Market
Flame Artist: Thibault Debaveye
Visual Effects Supervisor: Mike Dalzell
Executive Producer: Christine Schneider
Producer: Blythe Dalton
Music: Singing Serpent
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Goblin's picture

Give ma a break! Target group - kids who playing FPS war games?

Activity Score 412
Creative Director at I TO NIJE SVE! |


Guest's picture

Exactly. Should be forbidden.

Guest's picture

Of course it's targeted to kids. Duh. Who else is going to enlist? Your grandma?

Guest's picture

Hahahhaha We see that the Afganistan :D

Guest's picture

Same idea, same execution done before and won prize...i believe it was unicef or something like it, the projection of a movie seems to end up in real life.

Guest's picture

This is a perfect planning job. Creatively is a crap, but pay attention to the tone, look at the ambients, the rythm, the dialog lines... All is put there to captivate the US Air Force target: kids. The only kind of persons who can think to kill is funny.

Guest's picture

It's so obviously aimed at youths. that's just sad.

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