The Real Cost

August 2018


Sustainable consumption and production aims at “ doing more and better with less,”increasing net welfare gains from economic activities by reducing resource use, degradation and pollution along the whole lifecycle, while increasing quality of life. It involves different stakeholders, including business, consumers, policy makers, researchers, scientists, retailers, media, and development cooperation agencies, among others. How can we promote sustainable consumption and production patterns?

Film advertisement created by Miami Ad School, Mexico for United Nations, within the category: Public Interest, NGO.

Advertising Agency: Miami Ad School, Mexico City, Mexico
Creative Director: Gerardo Saavedra
Art Director: Jorge Díaz
Copywriter: Emmanuel Rocha
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oxonic's picture

muy bueno

Activity Score 892
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