How Not To Touch Your Face In Contagious Times

April 2020


I wish I could do more to help people directly, but as a storyteller, I can only use the skills I have. Aside from actually reminding people not to touch their face when out in the world, I wanted to bring some levity to this absurd and awful situation. As laughter is not the BEST medicine, in this case, it is a good one. The idea for this came about when Covid really started picking up in New York, but before any sort of measures were taken. Experts were talking about how touching your face is the main way of transmission, and then realizing how often I touched my own face. I started thinking about classical conditioning and other ways to alter behavior, and then some other, less practical solutions came to mind.

Creative: Josh Cohen
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