Nothing but the fruit - Retirement home

Campaign
Agency Network: 
Published/Aired: 
January 2015

Description

Film advertisement created by BBDO, Germany for True Fruits, within the category: Non-Alcoholic Drinks.

Advertising Agency: BBDO Berlin, Germany
Creative Directors: Marius Lohmann, Max Millies
Art Directors: Marius Lohmann, Bianca Heusch, Jennifer Cerchia
Copywriters: Max Millies, David Missing, Nicolas Linde
Creative Managing Directors: David Mously, Jan Harbeck
Chief Creative Officer: Wolfgang Schneider
Managing Director: Franzis Heusel
Group Account Director: Maike Schroeder
Account Manager: Tobias Muganga
Producer: Alexander Geier, Ronald Vietz, Alexander Seib, Tini Lakenmacher, Eva Peschkes
Chief Production Officer: Steffen Gentis
Production company: Mutter&Vater Filmproduktion
Post-Production: Firsteight
Grading+Online: nhb
Composer: Sonoton Archiv
Audio Production House: nhb studios Berlin GmbH
Sound Design: Julian Holzapfel, Stefan Luegger, Johannes Roeske, Nico Berthold
Diector: Max Millies
DOP: Jan Vogel
Editor: Nina Stangl
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Highest Rated

blisteringbarnacles's picture

I don't get it.

blisteringbarnacles
Activity Score 289
kleenex's picture

Strange set of ads.

kleenex
Activity Score 57885
Web Designer/Developer
Ashcer's picture

After watching the commercial I thought it was interesting. The humor was simple and easy to understand. Also the message was given out clear. Usually it's not entertaining to watch fruit or objects that in reality don't speak but this commercial did have a kick to it. The setting of the living room fit the banana because of how the orange and mango were mentioning that he should go into a retirement home. A small suggestion I would add would be to have a little flash back of the fruits as they were growing "somewhat like their childhood". Or perhaps having the banana be in the retirement home and the fruits visiting their friend.

Ashcer
damnson's picture

Huh???

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

blisteringbarnacles's picture

I don't get it.

blisteringbarnacles
Activity Score 289
grugee822's picture

em... this already been done. And it failed

grugee822
Activity Score 475
practical student |

pd

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