Also From This Campaign 3
Description
Film advertisement created by BBDO, Germany for True Fruits, within the category: Non-Alcoholic Drinks.
Creative Directors: Marius Lohmann, Max Millies
Art Directors: Marius Lohmann, Bianca Heusch, Jennifer Cerchia
Copywriters: Max Millies, David Missing, Nicolas Linde
Creative Managing Directors: David Mously, Jan Harbeck
Chief Creative Officer: Wolfgang Schneider
Managing Director: Franzis Heusel
Group Account Director: Maike Schroeder
Account Manager: Tobias Muganga
Producer: Alexander Geier, Ronald Vietz, Alexander Seib, Tini Lakenmacher, Eva Peschkes
Chief Production Officer: Steffen Gentis
Production company: Mutter&Vater Filmproduktion
Post-Production: Firsteight
Grading+Online: nhb
Composer: Sonoton Archiv
Audio Production House: nhb studios Berlin GmbH
Sound Design: Julian Holzapfel, Stefan Luegger, Johannes Roeske, Nico Berthold
Diector: Max Millies
DOP: Jan Vogel
Editor: Nina Stangl
After watching the commercial I thought it was interesting. The humor was simple and easy to understand. Also the message was given out clear. Usually it's not entertaining to watch fruit or objects that in reality don't speak but this commercial did have a kick to it. The setting of the living room fit the banana because of how the orange and mango were mentioning that he should go into a retirement home. A small suggestion I would add would be to have a little flash back of the fruits as they were growing "somewhat like their childhood". Or perhaps having the banana be in the retirement home and the fruits visiting their friend.
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