The simple message ‘Support Someone Else’ encapsulates how after an incredibly challenging year, it is more important than ever for us to take the time to reach out to our friends, family and loved ones throughout this festive period.
There’s no denying that 2020 has been tough and this Christmas could be particularly difficult for lots of people across the country. Three UK is working together with Chelsea FC to help shine a light on loneliness, isolation and mental health issues that impact men and women, old or young, and that are particularly prevalent at this time of year.
According to the latest statistics the impact of lockdown loneliness across all gender and ages, has reached record levels according to the latest ONS report. The concept from Boys+Girls therefore aims to address this by encouraging people to reach out, pick up the phone, and provide support to people that you might not even realise are struggling.
Film advertisement created by Boys + Girls, United Kingdom for Three, within the categories: Electronics, Technology, Public Interest, NGO, Sports.
Chief Relationship Officer + Founder: Pat Stepheson
Chief Creative Officer + Founder: Rory Hamilton
Senior Planner: Jack Murphy
Creative Director: Kris Clarkin
Senior Art Director: Jake O'Driscoll
Senior Copywriter: Avril Delaney
Head of Digital: Shane Casey
Head of Design: Barry Smith
Motion Designer & Animator: Patrick Horan
Junior Designer: Nadine Kennedy
Account Director: Dave Carter
Account Manager: Orla Kennedy
Photography: Adrian Myers
PR Agency: Pretty Green