The Gift

Agency Network: 
December 2017


The significance of Christmas is actually in the gift of giving - The ‘gift' that was the birth of Baby Jesus, and in contemporary times, the exchange of gifts on boxing day. To join the celebrations, we’ve reimagined the biblical story of the birth of Jesus, introducing a few tweaks but keeping its traditional essence - The story arc revolves around the 3 wise men, that are represented as nomads in line with our philosophy, using modern tools of research to communicate and navigate their way on their journey to deliver gifts to the baby. Enjoy!

Advertising Agency: Bedouin, Lagos, Nigeria
Creative Director: Ayoola Gbade-Bello
Art Director: Funso Ejioye
Copywriter: Osan Okorodudu
Illustrator: Atunde Qudus
Accounts Manager: Olisa Anene
Animator: Adeyemi Ajibade
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kleenex's picture

nice animation.

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