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Ten little vehicles

Published/Aired: 
January 2008
Advertising Agency: KNSK, Hamburg, Germany
Creative Director: Claudia Bach
Art Director: Michael Reissinger
Copywriters: Fabian Tritsch, Lennert Wendt, Anna Schroeder, Nina Burmeister
Illustrators: Maurice, Tom, Enzo, Don-sun, Michi, Kim-Eyleen, Johanna-Marie, Emma, Kurt, Louisa
Agency Producer: Kerstin Arndt
Production Company / Animation: Deli Pictures, Hamburg
Director: Michael Reissinger
EP: Sebastian Hellge
VFX Super: Christian Reimann
3D Artists: Thomas Volkmann, Malte Sarnes
2D Artist: Robert Rhee
Flame Artist: Christian Reimann
Sounddesign / Music: NHB Ton Hamburg & Markenfilm GmbH
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Highest Rated

ki's picture

F***ing Gooooood!!!!!

ki
Activity Score 124
Copywriter
white widow's picture

its Ok.. it works

respect.

white widow
Activity Score 137
Art Director
vurtomatic's picture

Maybe 25 years later when the kids grow up to become potential customers.

vurtomatic
Activity Score 364
pixelbomb1's picture

there is always a kid in you. c'mon 4 wheel drive jeep? mud? hell yeah!

pixelbomb1
Activity Score 2385
Other |

Sincerely,
Arnold Santillan
714-206-2459

ivan's picture

The strategy certainly works. When you buy a 4WD you want to feel that your car will go through anything.

ivan
Activity Score 12
Creative Director at Ads of the World
jeha's picture

This is great....love it

jeha
Activity Score 104
Art Director
theoneandtheother's picture

love it

theoneandtheother
Activity Score 113
work
john doe's picture

it is ok.

john doe
Activity Score 1571
Art Director
Pauflies's picture

I found it brilliant! The idea is clear, and the 3d with kid drawing... UAUU!!!
http://pauflies.blogspot.com/

Pauflies
Activity Score 205
Art Director at Art director / Road Publicity, Barcelona |

http://pauflies.blogspot.com/
http://pauflies-portfolio.blogspot.com/

Ellivanelli's picture

Just gorgeous!

Ellivanelli
Activity Score 9
iT-iS-i's picture

Certainly worth mention. Nice!

Who turned the world upside down?

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

Kateter's picture

this is just lovely.
nice positioning.
worth watching it again and again and again...
totally memorable.
excellent production.
hats off to the team.
love it.

Kateter
Activity Score 2029
Copywriter
young one's picture

sweet!!

young one
Activity Score 56
Publicis Amsterdam
ki's picture

F***ing Gooooood!!!!!

ki
Activity Score 124
Copywriter
Syd's picture

It irritated me so much that I couldn't watch the whole thing.

Syd
Activity Score 74
Other
devo420's picture

well done, love the ad, but dont see how it converts sales

devo420
Activity Score 6
Fanshawe College |

www.devinboyd.com

kbaudelaire's picture

Oh God! Oh God! I love it! and i also attend kindergarden.

kbaudelaire
Activity Score 54
Advertising |

::: kbaudelaire

Vernon Jeremy Muller's picture

why does this remind me of the yellow submarine?

Vernon Jeremy Muller
Activity Score 18
Skills Advertising & Marketing (PVt) Ltd
Tripioso's picture

Brilliant! Fun, as it is driving one.

Tripioso
Activity Score 470
Art Director at Grupo Wisa |

Life's a Trip. Enjoy the Ride!

SeanMartin's picture

That song got annoying somewhere around verse 3. The only thing saving this is the animation, which is pretty cool... but hardly a selling point. I'm not sure who they're aiming this at -- certainly not their target buyer market.

Weird.

SeanMartin
Mr Hughes's picture

i'd buy that ad.

Mr Hughes
Activity Score 386
Copywriter
Zulo's picture

It reminds me to Honda "Hate sth" mood, but just it. It is great. Who wondered how it turns into sales? Yeah, they should maybe have typed the phone number and the adress of the dealer... Oh man, Jeep is the genuine, the first in the race. Not much more to do but maintaining on the top. Great.

Zulo
Activity Score 62
Copywriter
am-o's picture

this is fucking terrible! annoying & ridiculous & cheaply produced & it's b.s. and i say this only because it goes against the entire brand identity & equity that they have built upon & succeeded at. i know this is germany's work, but coming from detroit & being around the original brand everything they've done - i have to say this is embarrassing work for jeep.

am-o
Activity Score 162
Art Director at Tribal DDB
offroader's picture

stop crying. how sad is detroit?

offroader
Activity Score 15
Wyoming
mary11's picture

hmm - what's wrong with that am-o girl?

mary11
Activity Score 2
Other at london, united kingdom
mariamarta's picture

"hate something
love something...."

mariamarta
Activity Score 14
ad agency
annie_us's picture

well done, love the ad

annie_us
Activity Score 90
Graphic Designer at Working in an International Advertising Agency
banane's picture

Looks very nice. But where can I find the idea?
It´s would be a nice film for a small, funny car like a Twingo.

banane
Activity Score 54
Creative Director
Guest's picture

i luved it and am gonna write a critique on this ad

Guest
Temple's picture

surprisingly good

Temple
Activity Score 11341
Creative Director
Guest's picture

good

Guest
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