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January 2010

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Film advertisement created by BBH, United States for Sprite, within the category: Non-Alcoholic Drinks.

Advertising Agency: BBH New York, USA
Chief Creative Officer: Kevin Roddy
Creative Directors: Matt Ian, Amee Shah
Art Director: Josh Rosen
Copywriter: Mark Svartz
Art Poetry: by T. Miller
All Star Poetry: by Jon Beavers
Head of Broadcast: Lisa Setten
Producer: Orlee Tatarka
Production Company: Pretty Bird
Director: Paul Hunter
Executive Producer: Kerstin Emhoff
Editorial Company: Cut & Run
Editor: Steve Gandolfi
Audio: Sound Lounge
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Reality Check's picture

Ten years ago, this spoken word campaign for Sprite from BBH would have been great, but it just doesn’t feel right now.

Reality Check
Activity Score 2545
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