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Campaign
Agency Network: 
Published/Aired: 
April 2008

Also From This Campaign 2

Description

Film advertisement created by RPA, United States for SoyJoy, within the category: Confectionery, Snacks.

Advertising Agency: RPA, Santa Monica, USA
Creative Director: Mark Erwin
Art Director: Kelly Beck
Copywriter: Kathy Hepinstall
Illustrator: Roman Klonek
Music Company: Elias Arts
Sound Design Company: Stimmung
Animation Company: Laika House
Animation Director: Aaron Sorenson
Animation Executive Producer: Jan Johnson
Sound Mix Company: Eleven Sound
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Highest Rated

Guest's picture

omg this is that blue girl is scary and the music is to bad bad bad animation

Guest
miko1aj's picture

This is really nicely done.

miko1aj
Activity Score 3086
monicamexico's picture

Look, I'm in your target market (young woman, vegetarian, on-the-go, health conscious), and these ads make me want to gag. This blind optimism isn't what sells us.

monicamexico
Activity Score 830
NatalieM's picture

I like the animation. Still not sure on the claims, but I'd take a look at the product even though.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

Crisp One's picture

why does she look like a Manatee?

Crisp One
Activity Score 2005
Other at New York
Guest's picture

omg this is that blue girl is scary and the music is to bad bad bad animation

Guest
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