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Mr Bean Kung Fu

Agency Network: 
Published/Aired: 
October 2014

Description

Chief Sound Engineer: Owen Griffiths

Film advertisement created by BBDO, United Kingdom for Snickers, within the category: Food.

Advertising Agency: AMV BBDO, London, UK
Executive Creative Directors: Adrian Rossi, Alex Grieve
Copywriter: Richard McGrann
Art Director: Andy Clough
Agency Planner: Will Whalley
Agency Account Man: Katy Davis, Dhane Scotti, Chloe Harding, Anna Ohrling
TV Producers: Rebecca Scharf, Nikki Holbrow
Production Company: Rattling Stick
Director: Daniel Kleinman
Production Co. Producer: Johnnie Frankel
Post-production: Jungle
Film Editor: Eve Ashwell / Cut and Run
Media Planning: Mediacom
Media Planner: Amanda Zafiris
Media Buying: ZenithOptimedia
Post production / VFX: Framestore
Talent Management Agency: The Marketing Arm / Mick Carter
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Highest Rated

Temple's picture

Hilarious! I don't want to brag (as if anyone would give a fuck anyhow) but I had predicted this campaign to be long-lasting more than 4 years ago with the zombie ad. Nice to see it going on.

Temple
Activity Score 11341
Creative Director
Temple's picture

Hilarious! I don't want to brag (as if anyone would give a fuck anyhow) but I had predicted this campaign to be long-lasting more than 4 years ago with the zombie ad. Nice to see it going on.

Temple
Activity Score 11341
Creative Director
ivan's picture

Good job on that prediction.

ivan
Creative Director at Ads of the World
thedesignaddict's picture

A great tagline gives birth to a really fun film. Nice work.

thedesignaddict
Activity Score 5403
Art Director at Freelance
halaby87's picture

I love mr bean in anything

halaby87
Activity Score 10472
Marketing Manager |

M.Halaby

kleenex's picture

This one really worked.

kleenex
Activity Score 58623
Web Designer/Developer
talkingisfree's picture

Nice

talkingisfree
Activity Score 2712
Art Director
morse's picture

Really nice. Love Mr. Bean.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

@minas_mars's picture

I think the football changing room ad was great and like every sequel this is not as good.

@minas_mars
Activity Score 1790
Art Director at TBWA |

I'm gonna try say something positive

Ayeyahyah's picture

this one works the best, thanks to Mr. Bean!

Ayeyahyah
Activity Score 482
Creative Director
loipinheiro's picture

awesome job! a little jealous of you guys. Nice work!

loipinheiro
Activity Score 12
Art Director at Martpet Comunicação
zhou wang's picture

When I first saw this commercial in china, the combination of characters catches my eyes. I have never seen the interaction between Mr. Bean’s humor and Chinese kungfu. To enter the Chinese market, choosing of character is very important due to the different culture. Mr. Bean is very famous around world and Chinese people are a huge part of the fans. Chinese kungfu is also famous in world with the well known of Bruce Li and Jackie Chen. People would be easier to accept and be interest about this commercial when it is using two-culture interaction. There are successful examples that use humor in commercial such as m&m’s. Chocolate and candy are not good for health and they are not basic needs of customers, the commercial try to add humor and entertainment element to it’s brand image to make it fun and interest in order to attract people to buy products. In the series of snickers commercial, the entertainment element is included in every commercial to make it fun and interest for viewers. But snickers have also brought a campaign to people’s mind: “you are not you when you are hungary.” Which means snickers can help you to get energy back when you are hungary. The commercial make double wins on entertaining customers and displaying product features.

zhou wang
damnson's picture

Cool.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

alanr's picture

greatttt

alanr
Activity Score 9
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