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Unclutter

Published/Aired: 
October 2011

Description

Film advertisement created by Merkley + Partners, United States for Smart, within the category: Automotive.

Advertising Agency: Razorfish, USA & Merkley & Partners, USA
Executive Creative Director: Andy Hirsch
Executive Creative Director: Frederick Bonn
Creative Group Head / Art Director: Sakib Afridi
Creative Group Head / Copywriter: Eddie VanBloem
VP Strategy and Planning: Grant Owens
Director of Broadcast Production: Gary Grossman
Senior Producer: Alex Kobak
Director of Business Affairs: Pam Carden
Group Account Director: Diane Hernandez
VP, User Experience: Bryan Hamilton
Production Company: Smuggler
Director: Guy Shelmerdine
Head of Production: Laura Thoel
Producer: Drew Santarsiero
Editorial: Stitch Editorial
Editor: Andy McGraw
VFX: The Moving Picture Company
Head of Production: Jenny Bright
VFX Producer: Chris Harlow
VFX Supervisor / Lead CG: Dan Marsh
VFX Supervisor / Lead Flame: Jake Montogomery
Sound Design: Q Department
Sound Designer: Drazen Bosnjak
Music: Butter Music
Composer: Judson Crane
Mix: Sonic Union
Mixer: Michael Marinelli
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Highest Rated

Gargantua's picture
Gargantua
Activity Score 3
Temple's picture

OK, but somehow one would expect something more from Smart In America.

Temple
Activity Score 11341
Creative Director
Gargantua's picture
Gargantua
Activity Score 3
neuclone's picture

Escape the sofa - Reebok

neuclone
Activity Score 88
Creative Director at Ogilvy & Mather
Glut's picture

escape ideas

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
picopalqlea's picture

wrong insight. thats how exactly you feel inside that car.

picopalqlea
Activity Score 999
kleenex's picture

Well the monster looked cool, but the whole concept was bad.

kleenex
Activity Score 58657
Web Designer/Developer
kurtberengeiger's picture

Horrendous acting :(

kurtberengeiger
Activity Score 7326
Copywriter
Yarp's picture

Don't get how the Smart helps you unclutter or escape your stuff...other than literally driving away from your home which has your stuff inside of it...which you can do in any car...yeah...

Yarp
Activity Score 385
Copywriter at Freelance
atb2005's picture

I can't believe people are liking this on facebook.

atb2005
Activity Score 13557
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