Agency Network: 
July 2021


A host of sports stars, football influencers and supporters declare their hopes for the teams they support in the 2021 Start of Season campaign for Sky Bet. In a campaign adorned with flowers grown in different club colours, each fan declares their hope only to be trumped by the hopes of the next fan.

Film advertisement created by Who Wot Why, United Kingdom for Sky Bet, within the category: Gambling.

Advertising Agency: Who Wot Why
ECD: Ben Walker
Client Partner: Charles Faircloth
Creative Directors: Ali Dickinson, Jack Walker
Account Director: Amy Villis
Senior Producer: Alex Coughlin
Production Company: Outsider
Director: Jim Gilchrist
Producer: Tex Travi
Editors: San Bould / Final Cut
Post Production: ETC
Media : PHD
Sound: Parv / Wave
DOP: Will Bex
Senior Producer: Frankie Elster
VFX: Electric Theatre Collective
2D Lead: James Belch
2D Assists: Alberto Pizzocchero, Thiago Vilas Boas, Doruk Saglam
CG Artist: Julien Fradin
Motion Graphics/C4D: Douglas McGinness, George Dyson
Colourist: Luke Morrison
Sound Studio: Wave Studios
Sound Designer: Parv Thind
Producer: Ornela Peka
Head of Brand and Creative: Ross Sewley
Head of Creative Strategy: Andrew Mook
Senior Creative Project Manager: Richard Duke
Lead Creative: Mark Forster
Senior Producer: Holly Liddell
Lead Designer: Jamie Webster
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