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Hitchhiker

Campaign
Agency Network: 
Published/Aired: 
July 2011

Description

Creative Directors: Carlos Moreno, Peter Ignazi.

Film advertisement created by BBDO, Canada for Skittles, within the category: Confectionery, Snacks.

Advertising Agency: BBDO, Toronto, Canada
Copywriter: Chris Joakim
Art Director: Mike Donaghey
Account Managements: Chitty Krishnappa, Bhreagh Rathbun
Producer: Ann Caverly
Marketing Managements: Dan Alvo, Laura Amantea, Thomas Tse
Directors: Woods & Low
Production house: FamilyStyle
Editing: Poster Boy
Visual FX: AXYZ
Online producer: Amy Miranda – Lunch
Online programming / FX: Pixel Pushers
Media: OMD
Seeding: Denizen
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Highest Rated

sirvan's picture

Did these actually win because they're "interactive"?

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

thedesignaddict's picture

These are really weak compared to the original 'Touch the Rainbow' series.

thedesignaddict
Activity Score 5403
Art Director at Freelance
sirvan's picture

Did these actually win because they're "interactive"?

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

pez's picture

Yeah! let's put a weird old man making stupid things in the video... that's fun!

pez
Activity Score 1804
Creative Director
tojosa's picture

wtf???

tojosa
Activity Score 10
Graphic Designer
Helmet Chrome's picture

It's hilarious listening to people trying to say how new and fresh these are, just so they can sound current.

It's a bad reiteration of the great Skittles work from the last few years, nonetheless they won a lion.

Congrats, on the mediocre work.

Helmet Chrome
Activity Score 260
Art Director
Laimye's picture

I don't like this Skittles' campaign "touch the rainbow". What is it all about?.. It's weird..

Laimye
Activity Score 15
Public Relations
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