Institucional
Description
Film advertisement created by Alazraki, Mexico for Scotiabank, within the category: Finance.
Creative Directors: Ángel iglesias, Esaú Vázquez, Jorge Rendón
Art Directors: Jorge Rendón, Alonso Lozano
Copywriters: Esaú Vázquez, German Casas
Director: David Alcade
Producer agency: Adolfo Ramos
postproducion: La Metropolitána
Highest Rated
I just wasn't quite sure whether this was an ad for a car, a phone company, a hotel group, etc. I don't think people will think of Scotiabank after seeing this...
Please vote for us! http://www.thefwa.com/submissions/ertl-design
They've tried a lot to be emotional, witty and inspirational. And still effect is just like regular ad.
Come on guys, this has more cliches than Mickey Spillane. And the scene where the "passers by fall in love" tops it all.
I just wasn't quite sure whether this was an ad for a car, a phone company, a hotel group, etc. I don't think people will think of Scotiabank after seeing this...
Please vote for us! http://www.thefwa.com/submissions/ertl-design
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