Airport Security

Agency Network: 
March 2012

Also From This Campaign 2


Rethink's newest spot for Vancouver's Science World stars this (unnamed) airport's most dedicated x-ray screener. Think twice about packing that nail clipper in your carry-on.

Film advertisement created by Rethink, Canada for Science World, within the category: Recreation, Leisure.

Advertising Agency: Rethink, Canada
Creative Directors: Ian Grais, Chris Staples
Art Director: Ian Grais
Copywriter: Justin Li
Broadcast Producer: Daniella Sorrentino
Account Services: Carrie Panio
Client Supervisor: Suan Teo
Production Company: Industry Films
Director: Alex Ogus
X-Ray Animation: Randy Egan / JMB Post
Editor: Don MacDonell / JMB Post
Director of photography: Jeremy Benning
Line Producer: Peter Grech
Post Production House: JMB Post
Audio House: Wave Productions
Producer / Audio House: Brandon Edwards
Engineer: Brandon Edwards
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Highest Rated

kleenex's picture


Activity Score 58777
Web Designer/Developer
kleenex's picture


Activity Score 58777
Web Designer/Developer
fractalrene's picture

I like these twists in stories. ads with an idea.
impossible not to laugh at the end.

I think the production went lazy with the x-ray screens. I know, I know... they look like that in real life,
but this is advertising and between the 'real' and 'ideal' look, the latter one will always be preferred.

Activity Score 1504
kalpesh78's picture

love the idea. nice way to highlight a fact.

Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

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