The Marathon That Never Ends

May 2021

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‘The Marathon That Never Ends’ is a new film in honor of Mother’s Day, which helps to raise awareness of the disproportionate burnout of mothers, an issue that has intensified since the start of the COVID-19 pandemic. In its new creative video, The Marathon That Never Ends, Saucony draws parallels between marathon running and motherhood, paying homage to all the moms who went the extra miles this past year with an undefined finish line. The film explains how during the pandemic year, working moms, in particular, have faced more challenges and are bearing the brunt of childcare, housework, and home-schooling.

Production Company: Hummingbird Content Studio
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