The Kids Are Not Alright

Agency Network: 
May 2021


Film advertisement created by BBDO, United States for Sandy Hook Promise, within the category: Public Interest, NGO.

Advertising Agency: BBDO, New York, USA
Chief Creative Officer, Worldwide: David Lubars
SVP Senior Creative Director: Peter Alsante
Creative Director: Kara Goodrich
Creative Director: Cesar Finamori
SVP, Group Executive Producer: Alex Gianni
Producer: Tatiana Lanier
Production Coordinator: Annie Hutchings
Music Producer: Julia Millison
Business Manager: Grace Kelly
SVP Senior Director: Lindsey Cash
VP Account Director: Ann Kim
VP Planning Director: Ben Bass
Planner: Kamillah Collins
Production Company: Sweetshop
Director: Jakob Marky
Executive Producers: Jeff Miller, George Meeker
Producer: Matt Zion-Basile
Co-Production Company: Office of Development & Design
Design Director: Gary Breslin
Executive Producers: Matthew Turke, Tim Case
Producer: Linden Carty
Editorial Company: School Editing
“Circuit” & “Disappear” Editor: Ben Canny
“Bomb” Editor: Stacey Foster Jackson / ODD
Co-Editors: Chelsea Smith / ODD, Taylor McWade
Executive Producer, Partner: Sarah Brooks
Design & Animation: Office of Development & Design
Creative Director: Gary Breslin
Animators: Hayato Yamane, Paul Todaro
Finishing Company: Fort York
Flame Artists: Melissa Vasiliev, Luke White, James Marin
Producer: Armen Bunag
Executive Producer: Erica Bourgault-Assaf
Telecine Company: Alter Ego
Senior Colorist: Conor Fisher
Color Assistant: Daniel Saavedra
Producer: Spencer Butt
Senior Producer: Jane Garrah
Mix / Sound Design Company: Sound Lounge
Engineer / Sound Designer: Pete Crimi
Engineer / Sound Designer: Justin Kooy
Executive Producer: Susie Shuttlewroth
Senior Producer: Lauren Mullen
Casting Director: Alexa Magnotto
Producer: Camila Dayson Aravena
Production Coordinator: Matt Smith
Footage Sourced & Licensed by: Stalkr
Producer: George Alvarez
Researchers: Aaron Sharper, Jen Van Horn, Jeffrey Harland, Itzel Sarabia, Matt Gee, Nathalie Dortonne, Mike Kho
Executive Producer: Colleen Cavanaugh Anthony
Production Manager: Chelsea Van Arsdol
Production Coordinator: Randall Collett
Content Curation: Catch & Release
Additional Footage Sourced & Licensed by: Getty, Shutterstock, Film Supply, Dissolve, Stocksy, Adobe
Media Agency: PHD
Client Business Lead: Bob Estrada
Strategy Director: Nichole Verost
PR Agency: Dini von Mueffling Communications
Founder & CEO: Dini von Mueffling
Publicist: Stephanie Morris
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