ADVERTISING

Samsung

Make It Yours

Agency: Wieden + Kennedy

Description

Talent:
Akila Hughes – Young millennial creator comedienne who started on YT doing sketch comedy and vlogs (319K social footprint)
Shantell Martin – British artist highlighting her unique artistic style and experiential approach with video (233K social footprint)
Nigel Sylvester – BMX athlete who creates videos to allow his viewers to experience the ride with him (701K social footprint)
Molly Burke – Accessibility, anti-bullying and mental health activist whose visual impairment doesn’t get in the way of delivering compelling videos that highlight how she persevers in everyday life (290K social footprint)
James Spooner – Film director turned tattoo artist who spotlights his art in social media
Deepica Mutyala – Beauty blogger who empowers women of all skintones on her YT channel (346K social footprint)
Ann Lupo – Young independent filmmaker and YouTuber recently debuted her feature film “In Reality” (14K social footprint)
Dee Rees – Director of “Mudbound”, “Bessie” and “Pariah” and first African American women to received an Academy Awarded nomination for Best Adapted Screen Play in the 2018 Academy Awards
Rachel Morrison – Director of Photography (DP) of “Mudbound”, “Fruitvale Staion” and “Black Panther” and first woman to receive an Academy Award nomination for Best Cinematography in the 2018 Academy Awards
Issa Rae – Author and creator of “The Misadventures of an Awkward Black Girl” on You Tube, and “Insecure” on HBO (3M social footprint)
Constance Wu – Actress appearing in “Fresh of the Boat” ABC / TBC and upcoming film “Crazy Rich Asians” (291K social footprint)
Taika Waititi – Maori actor and Director of Thor: Ragnarok and original screenplay writer of “Moana” (764.4K social footprint)

This professional campaign titled 'Make It Yours' was published in United States in March, 2018. It was created for the brand: Samsung, by ad agency: Wieden + Kennedy. This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted about 6 years ago.

Credits

Advertising Agency: Wieden + Kennedy, Portland, USA
Production Company: Anonymous Content

ADVERTISING

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