Your Halloween Nightmare

Agency Network: 
November 2017


Sainsbury’s obviously caters for those that love Halloween, but what about those that don’t? Every year there are people who actively avoid having to deal with trick-or-treaters. It’s a fact. 70% of Brits say they prefer that trick-or-treaters don’t come to their door.

It’s a little pathetic, a little awkward but definitely an British phenomenon and worth poking some fun at. The film, born from this insight, showcases the ludicrous antics of an unprepared Halloween couple as they attempt to hide from an advancing group of trick or treaters. Because no-one wants to disappoint the neighbours kids. Gravity Road worked with acclaimed director Tom Geens on the film which was shot natively for mobile in a vertical format and distributed specifically on Facebook.

Film advertisement created by Gravity Road, United Kingdom for Sainsbury's, within the category: Confectionery, Snacks.

Advertising Agency: Gravity Road, London, UK
Founder: Mark Eaves
Creative Director: Shruti Veeramachineni
Creatives: Andrew Young, Mitch Sutton
Director: Tom Geens / The Chicken Factory
Producer: Natasha Moses
Business Director: Jacinta Szuman
Account Director: Prachi Virani
Account Manager: George Alleston
Log in or register to post comments
Phillhb's picture

HAHAHAH actually got a laugh out of my sour face - very good - kid at the end - priceless

Activity Score 335
kleenex's picture

hahahahaha fun.

Activity Score 53248
Web Designer/Developer