Open for big things

Agency Network: 
Published/Aired: 
June 2021

Description

Since the launch of the first generation, Renault Kangoo Van has always been able to innovate to meet the expectations of the most demanding professionals. The new Renault Kangoo Van is no exception to the rule, offering a new design but also a major innovation: "open sesame by RenaultTM ", the side opening of 1.45m without a central pillar, which makes it the widest side access in its category

To highlight this innovation, which provides an unparalleled level of practicality, Renault and Publicis Conseil produced a campaign featuring a craftsman developing his business using the new Renault Kangoo Van.

Film advertisement created by Publicis, France for Renault, within the category: Automotive.

Advertising Agency: Publicis Conseil, Paris, France
President: Agathe Bousquet
President overseeing the creativity: Marco Venturelli
Creative Director: Marcelo Vergara
Artistic Director: Yves-Eric Deboey
Copywriter: Mathieu Degryse
Agency producer: Caroline Petruccelli
Account team: Hugues Reboul, Grégoire Verdet, Frederik Volpert, Arnault Bernardin, Téa Jeansonnie
Director: Lope Serrano
DOP: Kasper Andersen
Production : Diplomats
Producer : Solal Micenmacher
Line Producer: Guillaume Le François
Production exe: B2Y
Postproduction: Mikros
Edit: Nicolas Larrouquere
Calibration: Mathieu Toullet
Sound: Start-Rec
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