Lift things up
Description
Film advertisement created by Mullen, United States for Planet Fitness, within the category: Health.
Advertising Agency: Mullen, Boston, MA, USA
Chief Creative Officer: Mark Wenneker
Creative Director / Copywriter: Brian Tierney
Creative Director: Stephen Mietelski
Art Director: Chris Toland
Director of Integrated Production: Liza Near
Exec Producer: Zeke Bowman
Producer: Mary Donington
SVP Brand Evangelist: Stephen Larkin
Account Executive: Jordan Searles
Director: Dave Laden
Prod Co: Hungry Man
EP: Kevin Byrne / Hungry Man
Producer: Tom Lowe / Hungry Man
Editor: Lawrence Young / Bikini Edit
Graphics / VFX: Brickyard
Audio / Sound Design: Mike Secher / Soundtrack
Chief Creative Officer: Mark Wenneker
Creative Director / Copywriter: Brian Tierney
Creative Director: Stephen Mietelski
Art Director: Chris Toland
Director of Integrated Production: Liza Near
Exec Producer: Zeke Bowman
Producer: Mary Donington
SVP Brand Evangelist: Stephen Larkin
Account Executive: Jordan Searles
Director: Dave Laden
Prod Co: Hungry Man
EP: Kevin Byrne / Hungry Man
Producer: Tom Lowe / Hungry Man
Editor: Lawrence Young / Bikini Edit
Graphics / VFX: Brickyard
Audio / Sound Design: Mike Secher / Soundtrack
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Jan 12, 2011 - 10:11sirvan
Decent casting.
Although, why are so many audio mnemonics these days that are direct ripoffs of Coke Zero?
+++
"I love some things, and don't love some other things."
Jan 12, 2011 - 20:58AmOgodzzz
This commercial is on all the time. It's very funny and a great way to introduce a new chain of gyms that are supposed to be hip and quirky but different from Crunch.
Copywriter at School of Visual Arts
Jan 14, 2011 - 9:33Billoughsby
If he'd broken something on the tour through, instead of repeating the same line so many times, I'd feel it more.
Art Director |
That's it.
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