Shrimp Running

Agency Network: 
September 2009

Also From This Campaign 2


Film advertisement created by Ogilvy, South Korea for Pizza Hut, within the category: Food.

Advertising Agency: Diamond Ogilvy, Seoul, Korea
Chief Creative Officer: Wain Choi
Creative Director: Jieun Kang
Art Directors: Jongok Shin, Seongmin Jang
Copywriter: Jaehoon Shin
Agency Producer: Jongkyu Kan
Director: Jongkyu Kan
Log in to post comments

Highest Rated

Guest's picture

i'm korean.. and.... What is that!!!!!!!

mikeelrapido's picture

It's totally different culture so I can't say it's poor ad, but here in POland it would be shame for company to show something like this..

Activity Score 1929
Copywriter at Evo S.C. |


hagemony's picture

don't like the ending...childish.

Activity Score 335
Juan Cabral's picture

Hahahah... Crazy film... Don´t know if works as advertising, but I found it really funny tough!

Juan Cabral
Activity Score 709
Copywriter |

Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Guest's picture

hahaha.. the koreans must be crazy.. worked for me.. dnt know technically and politically if it's correct or wrong.. bt i found it really creative

Guest's picture

what was that?
I am Korean and I don't get it.

PERP's picture

A running shrimp? Well, it seems kind of exhausting to me. And weird, not in a very productive way..

Activity Score 433
Art Director |

.: look for the green giant on the label :.

lucdesaulniers's picture

Seems so cruel for the shrimp... LOL. Like said, I don't care if it works or not, thats prime time YouTube

Activity Score 1145
Guest's picture

oh god....

Guest's picture

LOVE IT!!!!!!! Why do we have to question everything???? it´s nonsense, it´s funny, what the fuck!! it´s a fucking funny ad from a fucking Pizza. I want an shrimp like that to make competitions with my hamster aqt home!!!!!!

Guest's picture

What is that?

Guest's picture

i'm korean.. and.... What is that!!!!!!!

Guest's picture

Loved the running shrimp (although I have a feeling I've seen it before, the coconut lure was a nice twist). That was great by itself, and it should have ended there. The laser just made me "WTF?!"

ibleedpearlred05's picture

...yeah, i agree with you. it's good until there, but when the laser comes? GEEE... and what's the relation of the coconut and shrimp?

Activity Score 34
Photographer at Alorica Pacific Rim Inc.
Featured Content

Latest Collections