Santa Surprises Brussels

Agency Network: 
December 2012


Santa's taste in presents seems to be a bit off this year. The visitors of the Brussels’ Christmas fair are in for a nasty surprise… Petits Riens/Spullenhulp is a non-profit organisation that collects used clothing for people in need. Every year they find tons of trash in their donation containers.

Film advertisement created by DDB, Belgium for Petits Riens, within the category: Public Interest, NGO.

Advertising Agency: DDB Brussels, Belgium
Creative Directors: Peter Aerts, Liesbeth Demolder
Art Directors: John&Rom, Anthony Lamont
Copywriter: Rom&John
Strategic Planner: Maarten Van Daele
Production Company: Lovo Films Brussels
Director: Hans Vercauter
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romusclor's picture

clear and simple! nice job

Activity Score 7
Timmoty's picture

I like it!

Activity Score 3
Bounty's picture

Nice one

Activity Score 5
Klara K.'s picture

It gets the message across clearly but everybody leaves feeling angry. Maybe it would be accepted better if it wasn't done in such a direct and agressive way. I would rather help someone who doesn't make me angry during Christmas.

Klara K.
Activity Score 3343
Charles University in Prague
kleenex's picture

And that I can agree with.

Activity Score 58777
Web Designer/Developer
damd's picture

Great job, nice thinking

Activity Score 159
Planner at WI
the pencil's picture

nice ad but like mentioned above, I wont wanna make the public angry.

the pencil
Activity Score 235
Art Director
romusclor's picture

Seriously... and how do you think Petits Riens react when they received this kind of gift????

Activity Score 7
halaby87's picture


Activity Score 10498
Marketing Manager |


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