Agency Network: 
Published/Aired: 
December 2008

Description

Film advertisement created by Lapiz, United States for Pepto Bismol, within the category: Pharmaceutical.

Advertising Agency: Lapiz Chicago, USA
Executive Creative Director: Laurence Klinger
Associate Creative Directors: Jose Funegra
Copywriter: Jose Funegra
Art Director: Maria Bernal
Account Director: Pablo Miro
Planning Director: Enrique Marquez
Agency Producer: Sandra Mendiburu
Production Company: Landia
Director: Agustin Alberdi
Executive Producer: Juan Pablo Taylor
DP: Javier Julia
Editor: Maldito Render
Post Production: Che Revolution Post
Log in or register to post comments
Jet Propulsion Lab's picture

It had SO MUCH going for it in the beginning almost even towards the finish. But in the end, I was left feeling like I'd just witnessed a car wreck... Gorgeous-looking film, though!

Jet Propulsion Lab
Activity Score 10679
Copywriter
Guest's picture

Insightful campaign,amazing execution and
great follow up of the previous Empanada spot. This is great campaign! Well done Lapiz!

Guest
Senhora Kolossa's picture

I had a donkey in my backyard years ago, who had this idea of speaking cheesecakes and stuff. his creative director didnt like it though. he got fired. be careful guys. your donkey might be in danger.

Senhora Kolossa
Activity Score 483
Jung von Matt
Guest's picture

I think that the power of the idea is the great insight behind it. The execution is fabulous. Would love to see how it plays in other types of media beyond TV.

Guest
purplehazegirl's picture

i like the line .. very nice!

purplehazegirl
Activity Score 52
Photographer
everartz's picture

i just noticed that the agency is in the US, why is the commercial in Portuguese?
--
Everartz

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

It's Spanish, not Portuguese

Guest
NatalieM's picture

Some clients have global business and they want their regular agency to handle the international ads, too. Pepto's agency may be American, but that doesn't mean they only advertise in America.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

mark3r's picture

HOLLY SHIT! CANNES!

mark3r
Activity Score 1949
Art Director at Scout
Guest's picture

I don't get it. What's the benefit?

Guest
Advertisement
Featured Content

Latest Collections

Advertisement