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Urgency

Agency Network: 
Published/Aired: 
January 2011

Description

Film advertisement created by BBDO, France for Pepsi, within the category: Non-Alcoholic Drinks.

Advertising Agency: CLM BBDO, Boulogne-Billancourt, France
Creative Directors: Jean François Sacco, Gilles Fichteberg
Creatives: Sophian Bouadjera, Laurent Laporte
Executive producer: France Monnet
Production House: Henry de Czar
Director: Bart Timmer
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Highest Rated

kimbaze's picture

i like the twist. nice

kimbaze
Activity Score 102
Creative Director at ImpactBBDO Algeria |

coz i said so

morse's picture

Very Pepsi. Well done.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

pitted prunes's picture

nice idea, not so well executed..

pitted prunes
Activity Score 216
Sdb's picture

like it!

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
jackmancer2017's picture

More what you'd expect from a beer commercial.

jackmancer2017
Temple's picture

Is it my idea or are the latest executions of this wonderful strategy watered down and kinda cheesy?

Temple
Activity Score 11341
Creative Director
miko1aj's picture

I'm with You. I don't know if its cheesy or watered down. It's just stupid.

miko1aj
Activity Score 3086
fotdot's picture

Very forced.

fotdot
Activity Score 673
Creative Director
writersblog's picture

Nice twist and turn.

writersblog
Activity Score 553
Copywriter
mdb1974's picture

It smelled of cheese till the closing dance scene at which point it began to reek.

mdb1974
Activity Score 411
Art Director
kimbaze's picture

i like the twist. nice

kimbaze
Activity Score 102
Creative Director at ImpactBBDO Algeria |

coz i said so

HappyHour's picture

Just another gender role stereotype ad, but it's not at all right for the product. I'm not sure what this has to do with pepsi max. It really sucks, I guess is the point I'm trying to get across here.

HappyHour
Activity Score 2381
Glut's picture

Very forced, very bad acting, very beer ad

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
Molecule's picture

This one sucks. Their other ads were believable, this one is just silly and lame.

Molecule
Activity Score 435
Copywriter
mujerendiagonal's picture

not!

mujerendiagonal
Activity Score 84
Art Director
aRianna23's picture

i don't know... maybe it's a guy thing, but i think it's lame

aRianna23
Activity Score 281
Media Buyer at CultureSpan Marketing
guyriordan's picture

Hahaha...A very elaborate and effective scheme to escape a seemingly boring situation, shopping with your girlfriend. Nice ad.

guyriordan
Activity Score 20
internet marketing specialist/ home based |

- Guy Riordan

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