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Agency Network: 
Published/Aired: 
April 2014

Also From This Campaign 2

Description

Executive Director of Content Production: Letitia Jacobs

Film advertisement created by Y&R, United States for Partnership for a Healthier America, within the category: Public Interest, NGO.

Advertising Agency: Y&R, New York / VML, New York, USA
Chief Creative Officer: Jim Elliott
Executive Creative Director: Mike Wente
Creative Directors: Bruce Jacobson, Alan Vladusic
Senior Art Director: Harsh Kapadia
Senior Copywriter: Alice Thomas
Senior Graphic Designer: David Mindel
Art Buyer: Loni Pont
Assistant Producer: Abby Bralove
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Highest Rated

sacrilegend's picture

I dig this. I think it's very fun, in a classic sort of way. Reminds me of when ads didn't have to be ridiculous and over-the-top all the time — when they could say one thing, very simply and cleverly.

I'll probably be in the minority, but I give this high marks for being the opposite of everything else you see on TV.

sacrilegend
Activity Score 3394
Copywriter
damnson's picture

And so sh*tty. I mean this ad of course.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

ad has concept, but not a good one.

kleenex
Activity Score 58621
Web Designer/Developer
sacrilegend's picture

I dig this. I think it's very fun, in a classic sort of way. Reminds me of when ads didn't have to be ridiculous and over-the-top all the time — when they could say one thing, very simply and cleverly.

I'll probably be in the minority, but I give this high marks for being the opposite of everything else you see on TV.

sacrilegend
Activity Score 3394
Copywriter
Mike Harvey's picture

"You are what you drink" was enough for this.

Mike Harvey
Activity Score 12
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