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Life raft

Agency Network: 
Published/Aired: 
June 2013

Description

Film advertisement created by Wieden + Kennedy, United States for Oreo, within the category: Confectionery, Snacks.

Advertising Agency: Wieden + Kennedy, Portland, USA
Chief Creative Officer: Dan Wieden
Executive Creative Directors: Joe Staples, Susan Hoffman
Creative Directors: Craig Allen, Jason Bagley, Matt O'rourke
Copywriter: Nathanial Lawlor
Art Director: Christina Gignac
Agency Producers: Ben Grylewicz, Colleen Wellman
Account Supervisors: Ken Smith, Jessie Young
Advertiser's Supervisor: Lisa Mann
Producers: Scott Howard, Emily Skinner
Director: Tom Kuntz
Editor: Gavin Cutler
Sound Design / Arrangement: Sam Shaffer
Account Manager: Scott Sullivan
Planner: Matt Kelley
Director Of Photography: Toby Irwin
Editing Company: Mackenzie Cutler
Mixer: Loren Silber
Mix Producer: Jessica Locke
Vfx Producer: Christina Thompson
Production Company: MJZ Los Angeles
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Highest Rated

Spoonfeederxxx11's picture

This is a prime example of a brave client...

They are few and far between...

The quirkiness is what makes it...

It is funny, but deserving of a Cannes?

Better TVC's have come before it...

So, no!

Spoonfeederxxx11
Activity Score 184
Copywriter
certaintly's picture

too dumb.

certaintly
Activity Score 3994
uncertaintly's picture

Love those crazy ideas. Well played, well executed. (except the part when "steve" pick his pen with the left hand and writes with the right a second after... details, I know, but important details!) 7/10

uncertaintly
Activity Score 223
morse's picture

This week in oddvertising. Every candy maker uses this strategy. Must work.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

CrackerJackFlash's picture

giggles

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

kleenex's picture

strange.

kleenex
Activity Score 58623
Web Designer/Developer
quokkies's picture

this is fantastic. Good conversation between two guys. Like it

quokkies
Activity Score 251
Leo Burnett Viet Nam
Spoonfeederxxx11's picture

This is a prime example of a brave client...

They are few and far between...

The quirkiness is what makes it...

It is funny, but deserving of a Cannes?

Better TVC's have come before it...

So, no!

Spoonfeederxxx11
Activity Score 184
Copywriter
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