Beauty isn't scared of life

Campaign
Agency Network: 
Published/Aired: 
January 2021

Description

When you have a new car, you want to take good care of it, but then life happens!
Especially if you have kids, pets, hobbies… or all of them.

The new Crossland offers the perfect combination of style and utility. The outstanding versatility of our crossover is ready for your everyday activities. It features sportier looks that excites every member of the family.

Film advertisement created by McCann, Germany for Opel, within the category: Automotive.

Advertising Agency: McCann Germany, Frankfurt, Germany
Cco: Sebastian Hardieck
Ecd: Donovan Bryan
Cd: Damian Nuñez
Sr. Copywriter: Belen Russomanno
Sr. Art Director: Martino Monti
Production Company: Rekorder / Germany, CANADÁ / Spain
Director: Manson
Sound Design And Music: Pam Pam Studios
Management Supervisor: Frances Schindler
Managing Director: Jens Eberth
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