Streets of Shame

Agency Network: 
June 2017


In Brazil, on the date when the 1964 Military Coup completed 53 years, the stunt wanted to raise awareness in a bid to eliminate streets names that honor Brazilian’s torturers and murderers.

Film advertisement created by Cheil, Brazil for Núcleo Memória, within the category: Public Interest, NGO.

Advertising Agency: Cheil, Brazil
Executive Creative Director: Sergio Ferreira Alves
Creative Director: Omar Caldas
Art Directors: Guto Kono, Thiago de Aguiar Pessanha Gripp, Glauber Dorotheu
Copywriter: Omar Caldas
Illustrator: Guto Kono
TV Producer / Art Buyer: Viviane de Castro, Gabriella Teodozio
Graphic Producer: Luciano Carvalho, Agnaldo Soares
MD: Evandro Guimarães
Account: Mariana Arvelos, Evandro Guimarães
Media: Roberta Queiroz, Fabiola Sidorenko, Bruno Oliveira Faria
Client: Núcleo Memória
Approval: Maurice Politi, Ivan Seixas
Production: Blood Cine
Executive Producer / Director: Fernando Capuano
Sound Track: Ritmka Audio Arts
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